What are Impressions, Reservations? BHAVESH KUMAR November 19, 2021 05:59 Updated Impressions : An impression is counted each time your offer is shown to users. Reservations : Reservations indicates the no. of users which are visiting your app page and may be installing your app and are about to convert. Related articles Getting Started with Kochava Tracking / SDK Tips to Choose Best SMM Services Why most Users Uninstall my App after a Short Time? When will the Downloads be Visible in the Play Store? Tips to Speed Up or Optimize your Campaign Comments 0 comments Please sign in to leave a comment.